• Adam La Rosa

I'm Lovin It - From The Archives

Fresh from the archives.

Long ago, actually not so long ago, before the digital intrusion into everyones lives, it was considerably harder to obtain copies of ones work. It’s taken me a long time to track this down, but here is one of two McDonald's TV commercials I was featured in back in 2004, produced by @ddbsydney and directed by Peter Maguire.

We filmed it at the then newly refurbished, state-of-the-art McDonald’s in Collingwood on the corner of Victoria Parade and Smith Street (Melbourne, Australia). There were 3 of us, each known and mentioned in the script as “Sweet Male 1. Sweet Male 2. Sweet Male 3.” I’ve been trying to live up to this title for the rest of my life ever since then. Haha.

It was originally supposed to be only one commercial, but DDB, McDonald’s and the director Peter Maguirre must’ve been so happy with it, that they then flew us (Myself, Alex and the third actor whom I cannot remember his name) up to Sydney a month or so later to film a second commercial along the same lines at the Richmond (New South Wales) McDonald’s. I’m still trying to find a copy of this!

So there you go, I started off my actual employment life working for McDonald’s at the age of 14 years and 9 months, and by sheer chance ended up representing them years later on TV in some commercials. The End.

#sweet #imlovinit 🍟🍔

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